2016 Federal Media & Marketing Study™

8TH ANNUAL BREAKFAST & BRIEFING

ONLINE REGISTRATION IS CLOSED. LIMITED IN-PERSON REGISTRATION AVAILABLE.

FMMS logo 2016Join us November 9th at this popular event for B2G marketers. The annual Federal Media & Marketing Study™ looks at media consumption habits of federal decision-makers: the top publications, websites, radio, TV and more, along with demographics, job functions and purchasing responsibilities.

November 9, 2016 | 8:30 AM – Noon
TEGNA Conference Center, McLean, VA


NEW THIS YEAR:

  • Social Media – Are federal employees following companies online and what kind of content are they looking for?
  • Mobile Apps – What types of mobile apps are federal employees using?
  • Barriers to Access – What are the top barriers federal employees face when trying to access media on government equipment?


PRESENTERS:

  • Lisa Dezzutti, Market Connections, Inc. – President & CEO
  • Sara Leiman, TMP Government – VP Media Director

PANELISTS:

  • Patrick Burns, NetApp – Senior Director, Marketing
  • Ginger Kessler, Brocade – Federal Marketing
  • Tim Letzkus, Office of Personnel Management HR Solutions – Senior Advisor
  • Joe Pendry, Leidos – VP Communications and Marketing

See past events

 

Download the 2016 Overview

The 2016 overview will be available online after the event. See this year’s highlights of media usage habits from more than 3,000 federal decision-makers and influencers who participated in the survey.

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