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Benchmark Set for Social Media in Government

January 14, 2011

Market Connections Research Manager John Kagia discusses the 2010 Federal Community Social Media Study on Federal News Radio’s Federal Drive with Tom Temin and Amy Morris. Listen to the interview. The 2010 study explores how social media can enhance the value of communication between the government and industry. For more on government usage of social media, stay tuned for the release of the 3rd Annual Federal Media & Marketing Study in March 2011,which looks at media usage of more than 2,000 defense and civilian agency decision makers–including publication and website readership, TV viewership, radio listenership, and use ... Read more

Social Media Study Reveals Increase in Use of Social Media Among Agencies and Suppliers

June 14, 2010

June 14, 2010 – Market Connections Research Manager John Kagia discusses the 2010 Social Media Study on Federal News Radio. This new Market Connections study explores the emergence of social media as a marketing and communication tool for both government and industry and the growth of social networks in the government market over the past year. Listen to the interview Read more

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