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New Research: DoD Cybersecurity and Modernization Efforts Most Likely to Move Forward with New Federal Budget

March 20, 2018

Survey Results from Market Connections Point to Government Contractors Needing to Be Prepared, and Guide Acquisition Processes Fairfax, Va.— March 20, 2018 — With the Bi-Partisan Budget Act of 2018 (BBA) passed in February 2018, lifting caps on spending and paving the way for significant increases in discretionary spending, Federal IT Contractors working with Defense Agencies can expect to feel the impact immediately, according to a new PulsePollä from Market Connections. More specifically, with the funding cap being increased by $80 billion in FY2018 and $85 billion in FY2019, defense agency decision-makers, procurement officers, and government contractors should prepare for many new ... Read more

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Past Events

WEBINAR: BEST PRACTICES: Attracting Federal Audiences to Your Live Events

November 16, 2017

Events are a key channel for lead generation among government contractors, yet many are struggling with attracting the right federal decision-makers to their events. Over the years, Market Connections has tracked the rise and fall of event attendance in larger federal studies, while hypothesizing reasons for any upward or downward trends. To better understand the “why,” we conducted a study to gauge factors and preferences that drive federal IT decision-makers to attend live events. PRESENTER: Aaron Heffron, Market Connections, Inc. – Executive Vice President Fill out the form to download the webinar. var ss_form = {'account': 'MzawMDE1BkIA', 'formID': 'Mzc3M09MsjDTNTcyMNM1SU5M0rVMAhKGBmkmZqYm5qYmFmkA'}; ... Read more

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Press Releases

New Research: DoD Cybersecurity and Modernization Efforts Most Likely to Move Forward with New Federal Budget

March 20, 2018

Survey Results from Market Connections Point to Government Contractors Needing to Be Prepared, and Guide Acquisition Processes Fairfax, Va.— March 20, 2018 — With the Bi-Partisan Budget Act of 2018 (BBA) passed in February 2018, lifting caps on spending and paving the way for significant increases in discretionary spending, Federal IT Contractors working with Defense Agencies can expect to feel the impact immediately, according to a new PulsePollä from Market Connections. More specifically, with the funding cap being increased by $80 billion in FY2018 and $85 billion in FY2019, defense agency decision-makers, procurement officers, and government contractors should prepare for many new ... Read more

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Podcasts

PODCAST: LPTA Is Changing Federal Acquisition Landscape

October 25, 2013

From Federal News Radio | October 24, 2013 Lowest price, technically acceptable, otherwise known as LPTA, is changing the federal acquisition landscape and making vendors very nervous. Federal News Radio’s executive editor Jason Miller is here with details on new research and analysis of the impact LPTA is having on the federal acquisition marketplace. LISTEN to the podcast from the Federal News Radio In-Depth Show Blog. Read more

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Videos

VIDEO: Judy Quinlan, Manager of Advertising and Creative Services, Northrop Grumman, Discusses the Crucial Role of Research in Marketing

January 28, 2014

The changing government landscape is putting contractors to the test, with more pressure on marketing teams to be flexible with their resources. The effects of sequestration still linger and the large budget deficit also causes anxiety in the contractor community. As such, it is imperative for marketers to leverage research for better targeting of government decision makers. This will lead to a smarter use of resources during this uncertain climate. These are some of the key takeaways from Judy Quinlan, Northrop Grumman’s Manager of Advertising and Creative Services, who joined Market Connections’ annual Federal Media and Marketing event as a panelist last ... Read more

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Webinars

WEBINAR: BEST PRACTICES: Attracting Federal Audiences to Your Live Events

November 16, 2017

Events are a key channel for lead generation among government contractors, yet many are struggling with attracting the right federal decision-makers to their events. Over the years, Market Connections has tracked the rise and fall of event attendance in larger federal studies, while hypothesizing reasons for any upward or downward trends. To better understand the “why,” we conducted a study to gauge factors and preferences that drive federal IT decision-makers to attend live events. PRESENTER: Aaron Heffron, Market Connections, Inc. – Executive Vice President Fill out the form to download the webinar. var ss_form = {'account': 'MzawMDE1BkIA', 'formID': 'Mzc3M09MsjDTNTcyMNM1SU5M0rVMAhKGBmkmZqYm5qYmFmkA'}; ... Read more

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